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"Help others succeed." -Chris Patterson

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About Me:
I have been in the Internet Marketing industry for over a decade now. My company Interchanges.com specializes in helping businesses take full advantage of what the Internet has to offer. Our team has developed very unique, cutting edge services that have helped companies generate tremendous revenue time and time again.

While running my company I also served as a Sr. Enterprise Analyst with 2 other companies from 2007 to 2009:

1) MarketingExperiments which is a research laboratory with a simple (but not easy) seven-word mission statement: To discover what really works in optimization. We focus all of our experimentation on optimizing marketing communications. To that end we test every conceivable approach and we publish the results (at no charge) in the Marketing Experiments Journal.

2) MarketingSherpa researches what works in marketing via exclusive Case Studies, surveys, results data analysis and lab tests. Then we publish what we learn so our community of marketers and weekly readers can improve their results and train their teams. The Economist, Harvard Business School’s Working Knowledge Site, and Entrepreneur.com have all praised MarketingSherpa.

Oh ya, and we also created inSocialMedia.com :)
How did you hear about inSocialMedia.com?
Me. My team and I created it.
What company do you work for?
Interchanges.com
What do you do for your company?
CEO

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Comment Wall (150 comments)

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At 3:51pm on March 11, 2010, Cindy Lynes said…
looking forward to being part of the CP community
At 5:26pm on February 22, 2010, Angel Bush said…
thanks for the comment sweets send me an email to 1angelbush@gmail.com and watch the 20 min video in the auto reply to learn how to eliminate your cell & internet bills forever you just to have to ref 3 people and its FREE
At 2:06am on February 22, 2010, Carolyn Himes said…
Thank you, great to join you here. Working on my Squidoo page abut the life of an innerpreneur, I will update you soon!
At 4:57pm on February 17, 2010, Warren Daly said…
Hey Chris!! Happy To Connect Brother!! Am Following you on Twitter too....http://twitter.com/RevSocial

Looking forward to finding ways to help one another man! :0

Talk Soon

Warren
At 8:14pm on February 10, 2010, Susan Pitman said…
I'm getting the hang of it all! I'll work on my page, etc...have a lot I want to do...see you soon!

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Chris Patterson's Blog

Chris Patterson

What makes your company Insanely Great?

"Yet, the best business model in the world is also the simplest: make stuff that's insanely great." - Umair Hague , Harvard Business Review



After reading this quote by Umair, I was thinking about all of the innovative and interesting people that I have met on inSocialMedia.com. There is a significant majority who either own an "Insanely Great" company or work for one.



I thought it would be fun if we could do some shameless self promot… Continue

Posted on March 7, 2010 at 9:00pm — 14 Comments

Chris Patterson

CPK Embraces the Social Web: A Case Study in Cheerleading


It’s not often that I find a company that utilizes social tools in a
productive or b


Continue

Posted on March 1, 2010 at 11:00am —

Chris Patterson

Facebook Overtakes Yahoo: Now the Second Most Visited Site in U.S.

New data released earlier today by web analytics firm Compete.com reveals that there has been a major shift at the top of the web charts: Facebook is now larger than Yahoo in the U.S.

Continue

Posted on February 18, 2010 at 5:30pm —

Chris Patterson

The Power and Pain of Partnership

Occasionally in the social blizzard of posts, comments and blogs I read something that sticks in my mind like an arrow. Maxine Clark, CEB (Chief Executive Bear) of Build-A-Bear Workshop recently connected with me on twitter. I read in her blog that she practices something called 1+1=10. Maxine explains, "That means that when two partners work together they come up with something 10X more powerful than they could accomplish alone."



I completely agree with Maxine on this. It is one of t… Continue

Posted on February 17, 2010 at 11:00am — 9 Comments

Chris Patterson

Google Buzz Has Completely Changed the Game: Here’s How

GMAIL USERS: We hope you’ll join the discussion over on Mashable’s Google Buzz account.


The Social Analyst is a weekly column by Mashable Co-Editor Ben Parr, where he digs into social media trends and how they are affecting companies in the space.


Continue

Posted on February 17, 2010 at 10:50am —

 
 

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What's inSocialMedia?


inSocialMedia is a content mashup of Social Media professionals from experts to enthusiasts. We encourage, educate and have fun building online connections and networking for business.

Join us, we'd love to have your input.

And if you are so inclined, join the "Leadership Team" and help us define and refine our mission.

-- Chris Patterson and the inSM Leadership Team.
A division of : http://interchanges.com
 

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