Cristene Gonzalez-Wertz's Page

Hi guys - here is an extract of my recent blog posting on retail... http://tinyurl.com/b7hwfx

I don’t think I am uncommon. As a matter of fact, the IBV’s recent retail research of 30,000 consumers conducted in September and November 2008 confirms that 54% of people are switching retailers, or shifting spending, across all income levels. Seventy-four percent are sacrificing spending somewhat or significantly. And with a slight drop in the number of shopping trips, and 89% of the population spend… Continue

People often ask me about who I think is doing interesting things with web 2.0 and what social tools they should use. And I gently try to tell them it’s the wrong question. Focus on the “customer and the why” before the “what and the how.” I recently created a list of companies doing “who and why” right for public presentation and thought you, dear reader, might be interested.

I used a mechanism Steve LaValle and I put together to test the list: SHARE

- Simple (as in free of any jargon and wri… Continue

http://tinyurl.com/aj3mpl

here are the first two paragraphs from my latest blog post - click over if it interests you - there are 10 questions at the end I would appreciate some help with...
AR, augmented_reality, Data, Experience, Internet, marketing, real_life, retail


Mash-up: Augmented Reality Meets Big Dirty Noisy Disparate Data
In Rise_of_the_Device, augmented_reality, customer_experience on February 5, 2009 at 12:47 am
So, Augmented Reality (AR) is a concept we throw around to describe… Continue

http://www.guardian.co.uk/business/dan-roberts-on-business-blog/interactive/2009/jan/29/financial-pyramid

Today, a friend shared this great explanation of the current economic crisis with highly compelling and engaging visuals. If it counts, he sent it via twitter...

-c-
cristene gonzalez-wertz
hermione1 on twitter
facebook...
blog: http://museandmaven.wordpress.com/

Hi all, I recently posted an article on my blog about the state of Digital Rights Management. Here is opening...if it intrigues you, click on over for the rest of it. -c-


The Final Pew Research Post - Digital Rights - they still have all the power
In Digital Rights Management, Future of the Internet in 2020, Pew_Internet, web2.0 on January 31, 2009 at 7:43 pm
Ah, the last and final of our Pew Posts for this round. This week, we cover our last theme on digital rights management and sum up where… Continue