As I am sure you are already aware, last night was Superbowl 44. For football fans it was amazing right? Especially if you were rooting for the Saints. I enjoyed it tremendously with all the normal brouhaha that comes with a Superbowl. Friends, food, fun, and yelling at the TV at the top of our lungs.
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Saturday, at the Intercontinental Hotel in Buckhead, GA, the University of Georgia Alumni Association honored 100 of the fastest -growing companies owned or operated by former University of Georgia students.

The ‘Bulldog 100’ were ranked in order of their compounded annual growth rate.

Interchanges ranked number 47 out of the 100 fastest growing UGA Bulldog 100 companies.

The event was attended by Nelson Bruton class of 2002 and Marc Rials, Interchanges’ VP of Operations. Nelson was pleasantl… Continue

As I am in the middle of writing my course in Fractal Magic MarketingTM, I have had some very interesting conversations with people based around getting your fractal started. Interestingly when I have mentioned that at the heart of this system, it’s foundation fractal must be your businesses vision and mission statements and your own, I have seen various reactions to this statement.

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Recently, Marc Rapp, a friend and former Art Director at Renaissance Creative and now an independent Creative Director up in NYC, posted a compelling list of predictions for 2010 in his Uniquely the Epitome blog. Marc is a progressive… Continue

In 8 Simple Ways to Penetrate Social Media Clutter, I recommended that you leverage multiple traffic sources. In Looking for Traffic in All the Wrong Places, I gave you a partial list of the places I look to… Continue

As the use of cell phones and smart phones expands, so do the number of options for consumers to discover and interact with brands. From web browsing to email to social networking and even shopping, more people are using their cell phones as portable computers. However, most sites are not optimized for hand-held devices such as cell phones.

There are really two things to consider; web site design and how customers are going to find the web site through mobile search.

How do you design for the… Continue

Content. We’re either creating it or consuming it. There’s no in between here on the interwebz. With that said, lets look at what you might have missed over the past week.

1) Here’s a cool little tool: Type in a brand name. Find out how visible it is on the social web-How Sociable

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Case Study Using Social Media to build awareness of brand and new product.

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